Book-of-the-Month: Emotional Intelligence 2.0

by Travis Bradberry (Author), Jean Greaves (Author), Patrick M. Lencioni (Foreword)

I have to say that I loved this book. It is no secret that EQ is critical to your success, but once you fully understand your EQ abilities you will want to know more! Go and buy this book in your closest book store if you know where one is or tap here to buy on Amazon.

Dr. Travis Bradberry is the award-winning coauthor of the #1 best selling book, Emotional Intelligence 2.0, and the cofounder of TalentSmart®–a consultancy that serves more than 75% of Fortune 500 companies and is the world’s leading provider of emotional intelligence tests and training.

His bestselling books have been translated into 25 languages and are available in more than 150 countries. Dr. Bradberry has written for, or been covered by, Newsweek, BusinessWeek, Fortune, Forbes, Fast Company, Inc., USA Today, The Wall Street Journal, The Washington Post, and The Harvard Business Review.

Dr. Bradberry is a world-renowned expert in emotional intelligence who speaks regularly in corporate and public settings. Example engagements include Intel, Coca-Cola, Microsoft, Wells Fargo, Boston Scientific, NY Life, Fortune Brands,, Fortune Magazine Growth Summit, The Conference Board: Learning from Legends, and Excellence in Government.


Co-author with more than twenty years seasoned experience, Dr. Jean Greaves is TalentSmart’s CEO, author, executive sessions speaker, assessment expert, and C-suite executive coach. She advises leaders on emotional intelligence as an integral component of leadership development and talent management in organizations across industries, government, education, and nonprofit institutions.

Jean is the award-winning co-author of the #1 best-selling book Emotional Intelligence 2.0. An expert in topics ranging from emotional intelligence, to leadership development, talent acquisition, parenting, and executive coaching, Dr. Greaves’ has been cited in major media, including Newsweek, Harvard Business Review, USA Today, Elle, Success Magazine and Women’s World.

Foreword by Patrick Lencioni

Lencioni is one of those gurus that has sold millions of books, none about emotional intelligence (EQ). As Lencioni proclaims in the foreword, he’s no EQ expert, but he sees everyday how critical a skill it is to have and he’s so enthusiastic about this book because it’s the first he’s read that actually shows you how to increase your EQ and apply it in your life. defines Emotional Intelligence, or emotional quotient (EQ), is defined as an individual’s ability to identify, evaluate, control, and express emotions. People with high EQ usually make great leaders and team players because of their ability to understand, empathize and connect with the people around them. IQ, or intelligence quotient, is score derived from one of several standardized tests designed to assess an individual’s intelligence.

IQ is used to determine academic abilities and identify individuals with off-the-chart intelligence or mental challenges. EQ is a better indicator of success in the workplace and is used to identify leaders, good team players, and people who best work alone.

“Through the TalentSmart Emotional Intelligence program, I am now able to equip our partners with not only the tools to better understand their own EQ but also how to use and apply it to be a more impactful leader and productive partner.” Tara Delaney, Senior Training Specialist Starbucks

In today’s fast-paced world of competitive workplaces and turbulent economic conditions, each of us is searching for effective tools that can help us to manage, adapt, and strike out ahead of the pack with entrepreneurial opportunities.

By now, emotional intelligence (EQ) needs little introduction—it’s no secret that EQ is critical to your success. But knowing what EQ is and knowing how to use it to improve your life are two very different things.

Emotional Intelligence 2.0 delivers a step-by-step program for increasing your EQ via four, core EQ skills that enable you to achieve your fullest potential:

1) Self-Awareness
2) Self-Management
3) Social Awareness
4) Relationship Management

Emotional Intelligence 2.0 is a book with a single purpose—increasing your EQ. Here’s what people are saying about it:

Emotional Intelligence 2.0 succinctly explains how to deal with emotions creatively and employ our intelligence in a beneficial way.”
The Dalai Lama

“A fast read with compelling anecdotes and good context in which to understand and improve.”

“Gives abundant, practical findings and insights with emphasis on how to develop EQ. Research shows convincingly that EQ is more important than IQ.”
–Stephen R. Covey, author, The 7 Habits of Highly Effective People

“This book can drastically change the way you think about success…read it twice.”
–Patrick Lencioni, author, The Five Dysfunctions of a Team

Chapter Summaries

The Journey

This chapter opens with a riveting story of a surfer who is attacked by a great white shark in California that is a great illustration of the power of emotion and how important it is to understand and manage our emotions. This chapter also illustrates how our brains are wired to react to events emotionally before our reason kicks in, and it lays the groundwork for the process by which the rest of the book will teach you to increase your EQ.

The Big Picture

This chapter teaches what EQ is and what it isn’t. For example, a lot of people mistakenly think that EQ is a part of your personality. To the contrary EQ is separate from your personality, just as it is separate from your intellect, or IQ. It begins to build your understanding of emotions by showing what the five core emotions look like in varying degrees of intensity. Next the Bradberry and Greaves explain research studies that illustrate how important EQ is in daily living. They show how your EQ impacts things like your tolerance for change, how you manage stress, and even how much money you make.

What Emotional Intelligence Looks Like: Understanding the Four Skills

Introduces and explains Goleman’s four EQ skills: self-awareness, self-management, social awareness, and relationship management. Beyond a conceptual description of the skills, detailed vignettes show examples of real people who are high or low in each of the skills.

Digging In: An Action Plan to Increase Your EQ

This chapter outlines the 6 step action plan that the reader will follow to increase their emotional intelligence levels once they have completed the Emotional Intelligence Appraisal that comes with the book.

Self-Awareness Strategies

This chapter introduces you to 15 original strategies, which were designed to help you maximize your self-awareness to create positive changes in your life. The strategies are straightforward and packed full of insights and examples that will help grow readers self-awareness.

Self-Management Strategies

This chapter presents 17 specific strategies, things that you can start doing today, that will help you manage your emotions to your benefit. Each simple strategy is targeted to an important element of the self-management skill. This carefully crafted set has been honed through many years of testing and are proven methods for increasing self-management skills.

Social-Awareness Strategies

This chapter presents 17 strategies that will help you notice and interpret cues other people send you. These cues will give you some help in putting yourself in the other person’s shoes. It is critical to pick up on the right signals others are sending you, and these proven strategies will help you do just that.

Relationship Management Strategies

This chapter provides 17 strategies to help you work on that’s critical to making relationships work.
Relationship management skills tap into the three other EQ skills. You use your self-awareness skills to notice your feelings and judge if your needs are satisfied. You use your self-management skills to express your feelings and act accordingly to benefit the connection. Finally, you use your social awareness skills to better understand the other person’s needs and feelings.

Just the Facts: A Look at The Latest Discoveries in Emotional Intelligence

This chapter describes the latest research studies on emotional intelligence including the discoveries made about the differences between the EQ levels of American and Chinese workers, generations, job-title, and men and women.

Book-of-the-Month: Emotional Intelligence 2.0

SOURCES:,, Starbucks, Amazon, TalentSmart®, WikiSummeries,. Dr. Travis Bradberry, Patrick M. Lencioni and Jean Greaves, Phd.